Correlation between Customer Preference and Browsing Trace — A Field Study Using Cellular Phone Service as Research Vehicle
碩士 === 國立中正大學 === 資訊管理學系 === 87 === It has been postulated that the browsing traces left behind by the web surfer are relevant to the preference of the surfer. There were several studies tried to find a method to elicit surfers’ preference based on the browsing traces left behind by the...
| Main Authors: | , |
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| Format: | Others |
| Language: | zh-TW |
| Online Access: | http://ndltd.ncl.edu.tw/handle/53969860138779579424 |