The Study of Consumer''s Perceived Quality for the Products that have Certified the Quality Systems, Awards or Symbols
碩士 === 中國文化大學 === 國際企業管理研究所 === 86 === How the product''s certified of quality systems,awards or symbols influence consumer''s perceivedquality is the core issue of this study. This studychose the certified of quality...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
1998
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| Online Access: | http://ndltd.ncl.edu.tw/handle/34966730180940845302 |