Distribution Mix Decisions in Mainland China: A Multiple-Case Study on Taiwanese Firms in Shanghai Area
碩士 === 國立臺灣大學 === 國際企業學系 === 86 === Following the liberalization of domestic market in China, many Taiwanese firms are undertaking strategic moves to capture the tremendous amount of business opportunity generated by this new direction of policy. However...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
1998
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Online Access: | http://ndltd.ncl.edu.tw/handle/00312004004401666756 |