A Study on market channel strategies of Taiwan''s auto-parts enterprises in mainland China
碩士 === 淡江大學 === 中國大陸研究所 === 85 === Global automobile producer regards mainland China as the last virgin land of world motor market. In Taiwan, eleven automobile corporations share a demand quota of 500,000 motors every yerar. In such a case, each corporation is hard to reach the economic scale. Fo...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
1997
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Online Access: | http://ndltd.ncl.edu.tw/handle/34262271069308578039 |