A Study on Product Attributes and Situational Use Affecting The Consumer Purchasing Behavior of Physiological Functional Beverages
碩士 === 東海大學 === 食品科學系 === 85 === This study was conducted on students from universities and colleges in the Taichung area of Taiwan, which were polled to analyze product attributes and situational use affecting the consumer purchasing behavior of physiolo...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
1997
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| Online Access: | http://ndltd.ncl.edu.tw/handle/40197840035553952588 |