The Relationship of the Life Style and Purchase Decision Procedure:the Comparison of Taipei,Shanghai and Beijing

碩士 === 文化大學 === 國際企業管理研究所 === 85 === The market of mainland China has been taken note since the opening of economy.Shanghai is the primary consumers'' market and Beijing is the second consumers'' market. Up to now, many Taiwan business...

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Bibliographic Details
Main Authors: Wang, Shu-Chin, 王淑琴
Other Authors: Chen Yih-Sheng
Format: Others
Language:zh-TW
Published: 1997
Online Access:http://ndltd.ncl.edu.tw/handle/58676898077523071499