An Empirical Study on Brand Loyalty of the Notebook Computer in Taipei Area

碩士 === 國立中興大學 === 企業管理學系 === 85 === The computer firms of Taiwan have the excellent design and manufacture capability. In the category of notebook, Taiwan is the top productive notion, and OEM/ODM is the major business form. For worlk note book firms have...

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Bibliographic Details
Main Authors: Hsieh, Chien-Hung, 謝堅宏
Other Authors: Liu Hsiang-Hsi
Format: Others
Language:zh-TW
Published: 1997
Online Access:http://ndltd.ncl.edu.tw/handle/84490284325679930745