A study of consumer behavior on consumptive high-tech products in Taiwan - A case of Taipei city collage students purchase PC

碩士 === 國立交通大學 === 管理科學研究所 === 84 === The trend of high-tech products development is toward to consumptive one along with the forwardness and universality of technology. For this reason, this study takes consumptive high- tech products as research object,...

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Bibliographic Details
Main Authors: Lan, Bi-Yi Bill, 藍璧郁
Other Authors: Cheng Kwang-Hwa
Format: Others
Language:zh-TW
Published: 1996
Online Access:http://ndltd.ncl.edu.tw/handle/38654681235049293294