the research of relationship marketing in specialty chemicals

碩士 === 國立中興大學 === 企業管理學系 === 84 === customers ask for the quality of products and services more than before.the traditional marketing method in the past can not satisfy various customerdemand now.so relationship marketing has becoming the new trend in the...

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Bibliographic Details
Main Authors: Kao, ho-chi, 高合基
Other Authors: Huang yiang-shan, Li fu-wen
Format: Others
Language:zh-TW
Published: 1996
Online Access:http://ndltd.ncl.edu.tw/handle/66198121295383218720