The impact of consumers product knowledge, product complexity and the type of product information on the information processing behavior

碩士 === 中原大學 === 企業管理研究所 === 77 ===

Bibliographic Details
Main Authors: PAN, ZHENG-AN, 潘正安
Other Authors: WU, CONG-WEN
Format: Others
Language:zh-TW
Published: 1989
Online Access:http://ndltd.ncl.edu.tw/handle/84711719781279328050