A study of the motivation、attitude and behavior of coupon usage

碩士 === 國立臺灣大學 === 商學研究所 === 75 ===

Bibliographic Details
Main Author: 許壽君
Other Authors: ZHU, JING-YI
Format: Others
Language:zh-TW
Published: 1992
Online Access:http://ndltd.ncl.edu.tw/handle/58408397168019549101