Tiered Pricing for Volume and Priority: Three Problems at the Intersection of Marketing and Operational Policies
This thesis addresses three problems where a focal agent's operational policies (inventory and capacity allocation) interact with marketing decisions. The first chapter studies how wholesale all-unit discounts may lead to products being shifted from authorized retailers to discounted gray mark...
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Language: | en_ca |
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2012
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Online Access: | http://hdl.handle.net/1807/32861 |