Internal Market Orientation’s Relationship with Intrinsic Motivation and Perceived Service Quality
The aim of the study was to confirm the influence of Internal Market Orientation (IMO) on perceived service quality and customer satisfaction with the mediating role of employees’ attitudes, namely, job satisfaction, trust in honesty, and trust in benevolence (Tortosa, Llorens, Moliner, & Sán...
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| Format: | Doctoral Thesis |
| Language: | English |
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Pontificia Universidad Católica del Perú
2020
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| Online Access: | http://hdl.handle.net/20.500.12404/17639 |