El marketing de ciudades y la gestión urbana socialmente responsable, caso ciudad de Chiclayo 2016-2035
The objectives of this research had two approaches; the qualitative objectives were: to learn about the development expectations of Chiclayo for the next 20 years; to identify ways to achieve this goal; and to develop a concept that educates socially responsible citizens. Quantitative objectives: to...
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| Format: | Others |
| Language: | Español |
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Pontificia Universidad Católica del Perú
2016
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| Online Access: | http://revistas.pucp.edu.pe/index.php/contabilidadyNegocios/article/view/15676/16113 http://repositorio.pucp.edu.pe/index/handle/123456789/114776 |