Theater's Nostalgic Connection| Nostalgia's Impact on the Entertainment Industry and Strategies to Solve an Age-Old Problem
<p> Non-profit theater companies around the United States struggle to attract younger audience members, which becomes a bigger problem with each passing year as their current consumer base is dying from old age. This paper discusses using nostalgia as a method of attracting the millennial gene...
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Language: | EN |
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California State University, Long Beach
2018
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Online Access: | http://pqdtopen.proquest.com/#viewpdf?dispub=10750253 |