Personal branding in Peru and its relationship with mass psychology: The case of paolo guerrero

El texto completo de este trabajo no está disponible en el Repositorio Académico UPC por restricciones de la casa editorial donde ha sido publicado. === A mass is made up of individuals oriented towards a fixed direction, who can consciously lose their personality and direct their feelings and thoug...

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Bibliographic Details
Main Authors: Barreda, S., Mezarina, M.
Format: Article
Language:Spanish
Published: Associacao Iberica de Sistemas e Tecnologias de Informacao 2021
Online Access:http://hdl.handle.net/10757/656088