The Death of the Traditional Ad Agency: Why Traditional, Full-Service Advertising Agencies Crash and Burn
| Main Author: | |
|---|---|
| Language: | English |
| Published: |
Kent State University / OhioLINK
2015
|
| Subjects: | |
| Online Access: | http://rave.ohiolink.edu/etdc/view?acc_num=kent1437061910 |