The value of business tourism in the performance of an organisation / Pieta (Peta) Helen Thomas

The primary objective of this research is to review the value of business events in the performance of an organisation. Business events are categorised as part of the business tourism sector of the tourism industry. This sector is a strong financial contributor to many nations’ economies. The sector...

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Bibliographic Details
Main Author: Thomas, Pieta Helen (Peta)
Language:en
Published: North-West University 2013
Subjects:
ROI
Online Access:http://hdl.handle.net/10394/9454