Employee perceptions of symbolic corporate identity elements and employer-employee relationships at Lonmin Platinum / L. Holtzhausen

Large multi-national corporations experience more and more pressure to maintain good relationships with their stakeholders, including employees. Concurrent with this, the focus of Corporate Communication management has shifted from pure communication management to relationship management. Lonmin Pla...

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Bibliographic Details
Main Author: Holtzhausen, Lida
Published: North-West University 2009
Subjects:
Online Access:http://hdl.handle.net/10394/769