A competitiveness model for tourism products / Alvera Visser
Competitiveness is an important matter receiving increasing attention by the tourism industry. There is an intense focus on destination competitiveness and it became evident that smaller tourism products are mostly excluded. The main aim of this study was therefore to develop a competitiveness model...
Main Author: | Visser, Alvera |
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Published: |
North-West University
2011
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Subjects: | |
Online Access: | http://hdl.handle.net/10394/4436 |
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