Exploring online retailing strategies : case studies of leading firms in the U.S. and China
Thesis (S.M.)--Massachusetts Institute of Technology, Sloan School of Management, 2012. === Cataloged from PDF version of thesis. === Includes bibliographical references (p. 95-101). === Online retailing has been a significant part of people's daily life. Research shows that 85% of internet use...
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| Format: | Others |
| Language: | English |
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Massachusetts Institute of Technology
2012
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| Online Access: | http://hdl.handle.net/1721.1/72867 |