Television 2.0 : reconceptualizing TV as an engagement medium

Thesis (S.M.)--Massachusetts Institute of Technology, Dept. of Comparative Media Studies, 2007. === Includes bibliographical references (p. [169]-174). === Television is in a period of dramatic change. As the mass audience continues to fragment into ever-smaller niche audiences and communities of in...

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Bibliographic Details
Main Author: Askwith, Ivan D
Other Authors: Henry Jenkins, III.
Format: Others
Language:English
Published: Massachusetts Institute of Technology 2008
Subjects:
Online Access:http://hdl.handle.net/1721.1/41243