0 + 0 = 1 : the appliance model of selling software bundled with hardware
Thesis (S.M.M.O.T.)--Massachusetts Institute of Technology, Sloan School of Management, Management of Technology Program, 2007. === Includes bibliographical references (leaves 95-103). === The business model of selling software bundled with hardware is called the appliance model. As hardware becomes...
Main Author: | Hein, Bettina |
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Other Authors: | Michael A. Cusumano. |
Format: | Others |
Language: | English |
Published: |
Massachusetts Institute of Technology
2007
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Subjects: | |
Online Access: | http://hdl.handle.net/1721.1/39504 |
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