The re-positioning and new brand creation of telecommunications companies in an IT society
Thesis (M.B.A.)--Massachusetts Institute of Technology, Sloan School of Management, 2003. === Includes bibliographical references (leaf 119). === The telecommunications industry has developed differently, in each nation, depending on the political, economic, and cultural environment within each coun...
| Main Authors: | , |
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| Format: | Others |
| Language: | English |
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Massachusetts Institute of Technology
2005
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| Online Access: | http://hdl.handle.net/1721.1/17607 |