Improving complex sale cycles and performance by using machine learning and predictive analytics to understand the customer journey
Thesis: S.M. in Management of Technology, Massachusetts Institute of Technology, Sloan School of Management, 2018. === Cataloged from PDF version of thesis. === Includes bibliographical references (pages 92-99). === Today's business operations and decision management demand that firms respond e...
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| Format: | Others |
| Language: | English |
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Massachusetts Institute of Technology
2018
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| Online Access: | http://hdl.handle.net/1721.1/118010 |