The Effects of Perceptions on Consumer Acceptance of Genetically Modified(GM) Foods

This study investigates the effects of risk/benefit beliefs on consumer purchase intentions for genetically modified (GM) foods. A random, national, mail survey is conducted. Three main problems are addressed in the study. The first problem addressed is to analyze the relationship between consumers...

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Bibliographic Details
Main Author: Han, Jae-Hwan
Other Authors: Krishna P. Paudel
Format: Others
Language:en
Published: LSU 2006
Subjects:
Online Access:http://etd.lsu.edu/docs/available/etd-03312006-160644/