Economic feasibility and market potential of "modified" butter in Quebec

Over the years the demand for butter in Canada has decreased resulting in a surplus of butter. In 1965 the per capita consumption of butter in Canada was 8.23 Kg which decreased by about 70% to 2.66 Kg in 1994. Previous research indicates that consumers are switching from butter to margarine due to...

Full description

Bibliographic Details
Main Author: Aneja, Urmi.
Other Authors: Gunjal, Kisan (advisor)
Format: Others
Language:en
Published: McGill University 1997
Subjects:
Online Access:http://digitool.Library.McGill.CA:80/R/?func=dbin-jump-full&object_id=27272