Who are others in the third-person effect? : downward comparison toward a smoking issue among non-smokers and smokers
Master of Science === Department of Journalism and Mass Communications === Hyunseung Jin === With regards to the third-person effect, the purpose of this paper is to answer the fundamental question ‘who are others?’ when assessing the perceived effects of anti-tobacco advertising and cigarette adver...
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Language: | en_US |
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Kansas State University
2010
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Online Access: | http://hdl.handle.net/2097/4195 |