Adoption of new-media marketing in the green industry
Master of Science === Department of Agricultural Economics === Hikaru H. Peterson === Aleksan Shanoyan === Nurseries and garden centers face challenges to stay economically viable, particularly in rural areas. Their efforts to advertise horticultural products through traditional methods seem insuffi...
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Language: | en_US |
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Kansas State University
2016
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Online Access: | http://hdl.handle.net/2097/32840 |