The role of stigma in writing charitable appeals
Indiana University-Purdue University Indianapolis (IUPUI) === This study investigated choices made by fundraisers when crafting appeals to unknown potential donors. Specifically, it asked if and how fundraisers’ choices vary depending on whether they were raising money for a population that faced...
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| Language: | en_US |
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2018
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| Online Access: | http://hdl.handle.net/1805/17109 https://doi.org/10.7912/C2H07R |