Ambiguidade e conflito de pap?is no contexto de cocria??o de valor : an?lise da perspectiva do consumidor de servi?os financeiros atrav?s de canais virtuais

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Bibliographic Details
Main Author: Pacheco Junior, Jos? Carlos Schaidhauer
Other Authors: Brasil, Vin?cius Sittoni
Format: Others
Language:Portuguese
Published: Pontif?cia Universidade Cat?lica do Rio Grande do Sul 2016
Subjects:
Online Access:http://tede2.pucrs.br/tede2/handle/tede/6864