A est?tica vernacular como ret?rica visual da publicidade gr?fica
Made available in DSpace on 2015-04-14T14:41:43Z (GMT). No. of bitstreams: 1 446642.pdf: 5868112 bytes, checksum: 2db458954ce077c130851ad9481adbca (MD5) Previous issue date: 2013-03-05 === This thesis aims at understanding the role of the vernacular aesthetics as a rhetorical element in advertisin...
| Main Author: | |
|---|---|
| Other Authors: | |
| Format: | Others |
| Language: | Portuguese |
| Published: |
Pontif?cia Universidade Cat?lica do Rio Grande do Sul
2015
|
| Subjects: | |
| Online Access: | http://tede2.pucrs.br/tede2/handle/tede/4522 |