A INTEGRAÇÃO DO MODELO KANO COM O BALANCED SCORECARD COM ÊNFASE NA SATISFAÇÃO DOS CLIENTES INTERNOS E EXTERNOS

The global scenario shows that dairy cooperatives are exposed to an increasing global competition. In this picture, the function of the quality and strategic area is critical to assist in making decisions and maintain continuous improvement of products and services. In this research, attempted to pr...

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Bibliographic Details
Main Author: Diniz, José Leonardo Paz
Other Authors: Godoy, Leoni Pentiado
Format: Others
Language:Portuguese
Published: Universidade Federal de Santa Maria 2011
Subjects:
Online Access:http://repositorio.ufsm.br/handle/1/8175