ENTRE A CRISE E A NOTÍCIA: AS ESTRATÉGIAS ORGANIZACIONAIS DA AIR FRANCE E A CONSTRUÇÃO DO ACONTECIMENTO VOO 447 PELA MÍDIA IMPRESSA BRASILEIRA E FRANCESA

Coordenação de Aperfeiçoamento de Pessoal de Nível Superior === This dissertation studies the strategies of an organization under a crisis situation in the construction of a journalistic occurrence in a mediatized society. There are constant challenges to be overcome by organizations, visibility pro...

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Bibliographic Details
Main Author: Pérsigo, Patrícia Milano
Other Authors: Fossá, Maria Ivete Trevisan
Format: Others
Language:Portuguese
Published: Universidade Federal de Santa Maria 2011
Subjects:
Online Access:http://repositorio.ufsm.br/handle/1/6309