The internationalization of german e-commerce companies in light of traditional and recent internationalization theories

Made available in DSpace on 2019-03-29T23:53:14Z (GMT). No. of bitstreams: 0 Previous issue date: 2013-08-02 === This master thesis concerns on internationalization in the context of E-Commerce. An empirical investigation of eight German B2C E-Commerce companies is conducted. This investigation ha...

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Bibliographic Details
Main Author: Stahlhofen, Johannes Horst
Other Authors: Ogasavara, Mário Henrique
Language:Portuguese
Published: Universidade de Fortaleza 2013
Subjects:
Online Access:https://uol.unifor.br/oul/ObraBdtdSiteTrazer.do?method=trazer&ns=true&obraCodigo=92304
http://dspace.unifor.br/handle/tede/92304