Validação do modelo de satisfação ACSI modificado: um exame empírico com equações estruturais

=== This work aims to validate a satisfaction model, the American Customer Satisfaction Index - ACSI on the mobile telecommunication sector in Brazil. The ACSI model indicates the relationship between Satisfaction and its antecedents (Expectations, Quality and Value) and also consequents (Complain...

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Bibliographic Details
Main Author: Andreia Cassia de Moura
Other Authors: Carlos Alberto Goncalves
Format: Others
Language:Portuguese
Published: Universidade Federal de Minas Gerais 2004
Online Access:http://hdl.handle.net/1843/BUBD-99PHZP