Organizational Cross-Cultural Adaptation Through Social Networks: A Multiple-Case Study Of Chinese Firms Operating In The United States
I report on the findings of an inductive, interpretive multiple-case study of organizational cross-cultural adaptation and answer the question of how foreign companies can overcome the challenges of fitting into their host environment. Based on in-depth interview data from nine Chinese firms operati...
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| Format: | Others |
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ScholarWorks @ Georgia State University
2014
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| Online Access: | http://scholarworks.gsu.edu/marketing_diss/26 http://scholarworks.gsu.edu/cgi/viewcontent.cgi?article=1027&context=marketing_diss |