Small business entrepreneurs in vertical marketing systems

The objective of this study is to investigate the potential contribution of vertical marketing systems to the development of small business entrepreneurs and in particular to entrepreneurially disadvantaged groups. The following are the two major questions for this study: 1. Do vertical linkage syst...

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Bibliographic Details
Main Author: Winarto, Vincentius
Other Authors: Harper, M.
Language:en
Published: Cranfield University 2010
Online Access:http://hdl.handle.net/1826/4156