Small-to medium-sized manufacturers in supply chains : Development of effective customer relationships and growth
This thesis details a study into the role of Small- to Medium- sized Manufacturers (SMMs) in supply chains and how this may affect SMMs' growth potential. The study draws upon a variety of research streams including Supply Chain Management, Industrial Marketing, and the literature on factors th...
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| Language: | en |
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Cranfield University
2009
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| Online Access: | http://hdl.handle.net/1826/3314 |