Enabling Conditions for Organizational Change Production by Cross Functional Teams in Multinational Corporations : An In-Depth Multi Cases Study of the Marketing, Sales and Distribution Transformation in Pharmaceutical Multinational Companies

In today's ever-changing, competitive business environment, cross-functional teams are an increasingly popular mechanism to implement major business transformations within multinationals. Yet empirical data (Kotter, 1995; Beer, Eisenstat and Spector, 1990; Beer, 2000; Stvetena and Damian, 2006)...

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Bibliographic Details
Main Author: Baldy Ngayo, Christine
Language:ENG
Published: HEC 2011
Subjects:
Online Access:http://pastel.archives-ouvertes.fr/pastel-00708802
http://pastel.archives-ouvertes.fr/docs/00/70/88/02/PDF/Baldy.pdf