A study of relationship management techniques used during a stadium construction's social drama
This study examined public relations in the context of sports to better understand the relationship management methods used during an issue to provide conclusions for how public relations can be applied to develop, improve, and maintain relationships between a team and its community, particularly du...
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| Format: | Others |
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2011
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| Online Access: | http://cardinalscholar.bsu.edu/handle/handle/188137 http://liblink.bsu.edu/uhtbin/catkey/1355254 |