Interview with Michael Serazio on selected related articles
Michael Serazio is an assistant professor in the Department of Communication whose research and teaching interests include popular culture, advertising, politics, and new media. His first book, Your Ad Here: The Cool Sell of Guerrilla Marketing (NYU Press, 2013), investigates the integration of bran...
| Main Author: | |
|---|---|
| Format: | Others |
| Language: | English |
| Online Access: | https://www.youtube.com/embed/5B1oXtj41UQ http://hdl.handle.net/2345/bc-ir:107001 |