#DoINeedSocialMedia: Social Media in Local Political Elections
More research is needed to be able to fully understand the role that social media plays in elections, specifically in local elections. Candidates need to understand how it works and how they can effectively use this new communication medium. By exploring Diffusion of Innovation Theory, Social Inform...
| Main Author: | |
|---|---|
| Format: | Others |
| Published: |
BYU ScholarsArchive
2015
|
| Subjects: | |
| Online Access: | https://scholarsarchive.byu.edu/etd/5522 https://scholarsarchive.byu.edu/cgi/viewcontent.cgi?article=6521&context=etd |