A Methodology for the Extraction of Design Principles for Unfamiliar Markets

Successful product design focuses on design principles that are relevant to a target market. Consequently, the better these principles are understood and used, the higher the likelihood that resulting products will be well-received in that market. This thesis presents a method for extracting market-...

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Bibliographic Details
Main Author: Campbell, Robert D.
Format: Others
Published: BYU ScholarsArchive 2013
Subjects:
Online Access:https://scholarsarchive.byu.edu/etd/3557
https://scholarsarchive.byu.edu/cgi/viewcontent.cgi?article=4556&context=etd