A guideline for decision-making on business intelligence and customer relationship management among clinics

Business intelligence offers the capability to gain insights and perform better in decision-making by using a particular set of technologies and tools. A company's success to a certain extent depends on customers. The complementary of business intelligence and customer relationship management w...

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Bibliographic Details
Main Authors: Yusof, N. I. (Author), Zainuddin, N. M. M. (Author), Hassan, N. H. (Author), Sjarif, N. N. A. (Author), Yaacob, S. (Author), Hassan, W. A. W. (Author)
Format: Article
Language:English
Published: Science and Information Organization, 2019.
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