Business strategy, environmental uncertainty, balanced scorecard and performance among Malaysian small and medium enterprises

The Balanced Scorecard (BSC) initially a tool for measuring performance is now recognised as an approach for strategy implementation. Based on literature reviewed, previous studies have mainly been carried out on the use of BSC in large businesses. However, research on its usage in small and medium...

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Bibliographic Details
Main Author: Lonbani, Mahshid (Author)
Format: Thesis
Published: 2016-06.
Subjects:
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