Impact of social media on e-tourism: a critical analysis of determinants of decision making/ V. Sivakumar ... [et al.]
E-Tourism is an emerging trend among the other e-commerce market. Availability of online tourism services has transformed the traditional approach of people in planning their tours and it engage nearly three-fourth of e-commerce share in India. Social media has boomed as the new mode to connect peop...
| Main Authors: | , , , |
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| Format: | Article |
| Language: | English |
| Published: |
Faculty of Hotel & Tourism Management, Universiti Teknologi MARA,
2020-02.
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| Subjects: | |
| Online Access: | Get fulltext View Fulltext in UiTM IR |