Optimizing opportunity into innovation: a case study on a student entrepreneur - an ice cream innovator / Junainah Junid ... [et al.]
This paper is about a student entrepreneur in a Malaysian university that chose entrepreneurship as a career. What started as a hobby in school inspired her to develop and expand her interest into a full-fledged business. This case study discusses a business owned by Liyana who is active inside and...
| Main Authors: | , , , |
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| Format: | Article |
| Language: | English |
| Published: |
2018.
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| Subjects: | |
| Online Access: | Get fulltext View Fulltext in UiTM IR |