Factors affecting attitudes towards fruits and vegetables consumption on YouTube: a conceptual paper / Nur Shahafiqah Nadiah Jaffery, Sharifah Nurafizah Syed Annuar and Joseph Alagiaraj Thamburaj

Given the rapid technological advancement, social media and communication devices continue to grow exponentially. One of them is YouTube, which is a public video-sharing website where people can experience varying degrees of engagement with videos, ranging from casual viewing to sharing videos to ma...

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Bibliographic Details
Main Authors: Jaffery, Nur Shahafiqah Nadiah (Author), Syed Annuar, Sharifah Nurafizah (Author), Thamburaj, Joseph Alagiaraj (Author)
Format: Article
Language:English
Published: UiTM Cawangan Johor, 2020.
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