The role of social media on the performance of micro, small and medium enterprises (MSMEs) in Palembang City / Yulizar Kasih and Idham Cholid
MSMEs have a strategic position and have an important role in the economy of a country, but nowadays the challenges of the development of information technology, especially related to utilizing social media in marketing. This research aims to analyse the use of social media and its benefits for the...
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| Format: | Article |
| Language: | English |
| Published: |
UiTM Cawangan Johor,
2019.
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| Subjects: | |
| Online Access: | Get fulltext View Fulltext in UiTM IR |